Founded in 2015 by Ceyhun Güney, The Internet Shop functions as a distributed workshop: a continuous collaboration between a core operator and a shifting network of creatives. Temporary constellations form around projects for institutions, brands, and individuals, including Adidas, Nike, SONY Music, Umbro, The NRW Forum, and Zalando. As a Shopify Partner since 2017, the studio also specializes in the design and development of custom e-commerce storefronts.